Features

Templates and messages

Writing every message by hand does not scale; sending the same generic text to everyone does not convert. LeadCanvas solves both problems: templates with variables that fill themselves in and messages generated from each lead's real data.

Templates with variables

In Templates, create your base messages. Variables are tags that are replaced with the lead's data when you send:

• Business name
• Person's name (the decision-maker, when available)
• City
• Industry
• Phone number

For example, this template:

"Hi, I saw that [business name] has great reviews in [city]. I work with [industry] businesses in the area to help them find more customers."

When sent to a dental clinic in Bogotá, it becomes:

"Hi, I saw that Estación Dental has great reviews in Bogotá. I work with dental clinics in the area to help them find more customers."

Messages generated for each lead

From any lead's record, Send message creates a unique text using what LeadCanvas knows about that business: its reviews, industry, city, and what its Audit shows.

Choose:

• Goal: first contact, follow-up, schedule a call, re-engage, or close.
• Tone: friendly, direct, formal, or casual.
• Length: short, standard, or detailed.
• Language and variant: neutral Spanish, Rioplatense Spanish, Spain Spanish, Portuguese, or English.

If the result does not feel right, ask for another version and adjust it until it sounds like you.

How to write messages that get replies

1. Business name in the first line. Show that this is not a mass send.
2. One specific detail. Mentioning its reviews, city, or something from its website builds immediate trust.
3. Keep it brief and ask one question. Business owners do not read long paragraphs. Make the benefit clear and ask an easy question.

Sending

LeadCanvas does not send automatic messages for you. When you confirm, WhatsApp or your email opens with the text ready, and you decide when it goes out. That keeps your accounts safe and your messages' response rate high.